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ENGINE STAGE: CLIENTS — FLYWHEEL

Customer Reactivation

"Your next customer may already be in your database."

Thoughtful campaigns and seasonal promotions that re-engage past customers who already know, like, and trust you.

Customer Reactivation Fortis System Infographic
TRANSPARENT TRADE PRICING

Stop Paying Inflated Agency Retainers

Traditional agencies overcharge and lock you into contracts. Here is how Fortis compares:

INDUSTRY NORMINFLATED AGENCY RATES
Standard Setup Fee:$600 – $2,000one-time
Standard Monthly Retainer:$250 – $800per month
Most agencies bundle hidden fees, 12-month lock-in contracts, and markups that eat into trades profits.
FORTIS ADVANTAGE
FORTIS TRADE PRICING
Your Setup Investment:
$347one-time
Your Monthly Investment:
$97per month
Save up to $1,650 on setup & save up to 80% on monthly retainers
No long-term contractsLock In This Rate
The Problem Local Businesses Experience

Where Revenue Leaks Today

Most service businesses sit on a goldmine of 500, 1,000, or 3,000 past customers in their invoicing software. They never reach out again except when the customer has another emergency years later.

LEAK STATUS: PREVENTS VALUABLE LEADS FROM REACHING REVENUE
How The Fortis System Solves It

Automated System Resolution

Fortis designs and launches targeted reactivation campaigns. We send tailored seasonal maintenance reminders, tune-up offers, and VIP loyalty check-ins that drive immediate repeat bookings from people who already trust you.

RESULT: CONTINUOUS AUTOMATED CAPTURE & CONVERSION
IMPLEMENTATION BLUEPRINT

How The System Works

Built for simple deployment without disrupting your daily field operations.

01

Database Audit & Cleansing

We import and clean your past customer list, verifying phone numbers and emails.

02

Compelling Seasonal Campaign

We craft an irresistible reason for them to book now (e.g. Pre-Summer AC Check, Spring Cleanout Special).

03

Direct Conversational Booking

Past clients respond via SMS or email directly into your scheduling pipeline.

KEY SYSTEM FEATURES

Engineered For Practical Day-to-Day Use

  • Compliant SMS & email database broadcasts
  • Seasonal service reminders (Fall Heating, Spring HVAC, Gutters)
  • Special VIP customer loyalty offers
  • Automated response handling and calendar booking
  • Suppression of current active jobs and unhappy accounts
  • Measurable ROI tracking per campaign
MEASURABLE BUSINESS IMPACT

What This Means For Your Bottom Line

5-15%

Immediate Booking Rate

Typical response rates from past customer lists re-engaged with a compelling reason.

$0

Ad Spend Required

Generates high-margin jobs without paying Google or Meta for clicks.

Days

Rapid Revenue Generation

Campaigns typically start filling technician schedules within 48 to 72 hours of launch.

INTERCONNECTED GROWTH ARCHITECTURE

How Customer Reactivation Connects to the Fortis Growth Engine™

This system powers CLIENTS — FLYWHEEL. When paired with our front-end lead capture and back-end follow-up workflows, opportunities move seamlessly across your entire business without human drop-off.

FREQUENTLY ASKED QUESTIONS

Common Questions About Customer Reactivation

Will this annoy my past customers?

No. We do not blast spam. We send highly relevant, helpful, and respectful messages about seasonal maintenance or special client-only opportunities.

What if my customer list is messy or on spreadsheets?

Fortis will help format, clean, and organize your contact list before launching any outreach.

SYSTEM DIAGNOSTIC & OPPORTUNITY AUDIT

Evaluate Your Customer Reactivation Setup

Interested in installing or optimizing Customer Reactivation? Complete this brief form and we'll evaluate your setup.